rag+bone — carmencancila.com

a new era of branding

With the welcome of Rag + Bone into the Guess family earlier this year, I was charged with developing fresh branding concepts that fluidly span across multiple categories. Lead by the academic, minimalistic, and stately approach of Rag + Bone, I designed a wax seal inspired hardware that can be utilized universally throughout products including but not limited to handbags, footwear, eyewear, watches, and jewelry. With careful consideration of their classic motifs, a modernized take on their branding image is seen below.

rag & bone silver daggers stamp.jpeg

rag & bone silver simple stamp.jpeg

rag & bone silver letter dagger 1.jpeg

rag & bone silver wax stamp.jpeg

rag & bone silver typewriter stamp.jpeg

rag & bone silver letter dagger 2.jpeg

rag & bone silver wax stamp .jpeg

rag & bone silver letter dagger plain.jpeg

OFFICIAL silver blank.png

black enamel ring.png

gold wax seal necklace.png

skinny ring.png

silver signet ring blank.png

red enamel necklace.png

thicker ring.png

gold signet ring.png

men's watch brown leather strap side.png

men's watch brown leather strap.png

r+b black leather watch.png

r+b brown leather watch.png

r+b gold watch.png

r+b mixed metal watch.png

r+b silver watch.png

men's watch blue needles.png

rag & bone stamp daggers r&b 2.png

rag & bone stamp typewriter.png

rag & bone stamp daggers r&b plain.png

rag & bone stamp daggers.png

rag & bone stamp simple.png

rag & bone stamp daggers r&b.png